Transform

ideas

into

beautiful

brand

stories

EXPERIENCE

Passionate about holistic brands and their stories

For more than 21 years, I have had the privilege of working with brands and doing what I do best and love most. I always embark on pearl diving with enthusiasm. Let's go diving together.

2 1 + Jahre

Brand experience

11 + Jahre

Strategic focus

11 + Jahre

Strategic focus

EXPERTISE

Markenverantwortung in komplexen Zeiten

In times characterized by dynamic change and multiple crises, brands must act quickly, in a manner relevant to their target groups, and with a sense of proportion. An efficient and empathetic approach to social issues is crucial in this regard. Thanks to my many years of experience and extensive skills, I am confident that I can meet the challenges of the present and the future.

Learn more

About me

Experiencability & Dialogue

In the «Kinderkitchen®» world, products are given a story, character and the opportunity for dialogue and genuine participation.

Originality & bravery

Creation of an AI fire monster for likeable and recognisable communication of actions

Clarity & Consistency

Complete redesign of the CD with consistent use of the colour red derived from Swiss red.

Relevance & Context

Design and launch of a magalogue for knowledge transfer combined with product presentation

Cohesion

Creation of a shared event experience with certificates for each participant and a challenge trophy for the winning department.

Emotionalisation & Consistency

Emotionalisation, focus and consistency of packaging for around 2,000 products in every conceivable shape and size.

Clarity & Functionality

Redesign of all pictogram and marking systems for Kuhn Rikon Packaging and on product

Relevance & Diversity

Mit der KI-Kampagne «Cooking Around the world – ein Schweizer auf Reisen» zeigen Potenzial und Relevanz von Schnellkochtöpfen.

View all

And why all this?

BECAUSE BRAND WORK MOTIVATES ME TO GET UP EVERY DAY WITH RENEWED ENTHUSIASM.

Why is that?

Let us tell brand stories together

Do you also believe in the power of a strong story and find it exciting to tell them for brands? Then say hello.

say hello

Connect

Maximilian Schneider

+41 78 888 72 52

mail@maximilianschneider.eu